We provide customized full-service and ad-hoc market research solutions tailored to your specific needs. Our team is comprised of senior-level market researchers specializing in media, content evaluation, communications, messaging, user experience, membership, and brand research.
Qualitative
Focus Groups, Mini Groups, Super Groups, In-Depth Interviews, Executive Interviews, Bulletin Boards
In Person, Online, By Phone
RIVA Trained Moderator Experienced With
Adults, Kids, Seniors
Diverse Populations
Target Groups: Members, Listeners, Viewers, Detractors, etc.
Project Design, Management, and Delivery
Methodology
Recruiting
Fieldwork
Debrief
Analysis
Reporting
Presentation of Findings
Actionable
Insights
Detailed
Analysis
Voice of Consumer Content
Unconditional Positive Regard
Project Types:
Content Testing: Live Action and Cartoon Programs, Podcasts, Pilots, Returning Series
Brand: Awareness, Impressions, Imagery, Value
Communications Strategy
Message Testing
Host, Character Evaluation
User Research: Promoters, Detractors
Design, Layout, and Usability Testing
Ad Testing: Commercials, Direct Mail, Print, Social
